Mark Zuckerberg did just fine in his first turn in the Congressional hot seat. He was confident. He capably tackled many of the queries proposed last week by Bloomberg columnists. The 33-year-old billionaire appeared humble throughout much of the hearing, with only a few smug smiles. The best news for Facebook Inc. the company was that Zuckerberg ably deflected any challenges to the beating heart of its economic model: its hungry data collection and the fine-tuned targeted advertising based on that data.
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